Brand: Sage Publications (CA)
Product Code: NAP-FSL180
Availability: 1

Author : Maio, Gregory R.|Haddock, Geoff|Haddock, Geoffrey
ISBN : 9781412929745
Year of Publication: 40195

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Written by two world-leading academics in the field of attitudes research, is a brand new textbook that gets to the very heart of this fascinating and far-reaching field. Greg Maio and Geoffrey Haddock describe how scientific methods have been used to better understand attitudes and how they change. With the aid of a few helpful metaphors, the text provides readers with a grasp of the fundamental concepts for understanding attitudes and an appreciation of the scientific challenges that lay ahead.
Product Info
Author : Maio, Gregory R.|Haddock, Geoff|Haddock, Geoffrey
ISBN : 9781412929745
Year of Publication: 40195

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